Venue
Malvern Town Hall, Melbourne


The first edition of Snowball is Snowdome’s largest and most significant fundraising event of the year — building lasting equity for the cause and strengthening the brand. Inspired by the foundation’s mission to make hope real for blood caner patients, we created a colourful, light, and abstract cell-like world that felt positive and full of hope. Spheres and dome-like forms floated within an immersive space under intimate, ever-changing light, challenging the perception of a traditional charity dinner.